

Publications
2025
Proctor, J. (2025). “This one’s for the sapphics”: Mamamoo, “girl crush,” and transcultural networks through queer fan labor. Popular Communication, 1–15. [doi]
2023
Burton, A. G., Chun, W. H. K., Bounegru, L., Devries, M., Harris, A., holtzclaw, h., Jucan, I., Juhasz, A., Kamish, D. W., Langlois, G., Proctor, J., Tomlinson, C., Vasudevan, R., & Weltevrede, E. (2023). Algorithmic Authenticity. Meson Press.
2021
Proctor, J. (2021). Labour of Love: Fan Labour, BTS, and South Korean Soft Power. Asia Marketing Journal, 22(4), 79–101. [doi]
Conferences
2025
Proctor, J. (2025). ““She’s so mother”Interpretations of Street Woman Fighter through the transcultural queer gaze, presented at the 2025 Console-ing Passions Conference, Georgia State University, Atlanta, USA.
2024
Proctor, J. (2024). “I’ll go and come back safely”: The case of BTS and relational labour in the face of military enlistment, presented at the Celebrity Studies 2024 Conference, University of Amsterdam, Amsterdam, Netherlands.
2024
Proctor, J., & Maeda, T. (2024). Echoes of Allegiance: Tracing cross-platform affective narratives in K-pop fandom, presented at the 2024 Canadian Communication Association conference, McGill University, Montreal, Canada.
2024
Proctor, J. (2024). “Block & Report”: Fansites, K-pop, and the policing of fan labour, presented at Generating Community: A FIMS Graduate Conference, Western University, London, Canada.
2022
Donabedian, T., & Proctor, J. (2022). Bulk buying borahae: Fan labour and access in pandemic era fandom, co-presented at BTS: A Global Interdisciplinary Conference III, Seoul, South Korea.
2021
Proctor, J. (2021). Giving you the best of me: ARMY labour practices as parasocial response, presented virtually at BTS: A Global Interdisciplinary Conference II
2020
Proctor, J. (2020). “The more things seem to change, the more they stay the same”: COVID-19, “Ontact,” and K-pop fandom, presented virtually at the Fan Studies North America Conference
2020
Proctor, J. (2020). Labour of love: Fan labour, BTS, and South Korean soft power, presented virtually at ICAMA-KAS International Conference, Jeju, South Korea
2020
Proctor, J. (2020). We-defining the parasocial: BTS, Weverse, and transcultural fandom, presented at BTS: A Global Interdisciplinary Conference, Kingston University, London, UK
2019
Donabedian, T., & Proctor, J. (2019). “Oppa didn’t mean it”: shared identity and the exploitation of emotional labour in K-pop fandom, co-presented at Fan Studies Network Conference, University of Portsmouth, Portsmouth, UK